made in Norway

Minimal & Effective

Not often do I feel it is enough with a minimal routine, but the RUA routine really meets every need. 

Beauty Editor - ELLE, Norway

Featured in

Boost Hydration

Advanced Hydration Mist

Mist Norwegian Sea Silk

Mist Norwegian Sea Silk

429.00 NOK
 More payment options
View product details

Committed and caring for the future

"These products both balance and nourish the skin."

Aina  - MD, Holistic practitioner

Pure, Nordic Nature

Key Ingredients

Aloe Vera Plant

Swedish Plant Stem Cells

We love science and we love incorporating it into our skincare. Not only are plant stem cells powerhouse ingredients for the skin, they are a w...

Read more
Closeup.Alpine.Willowherb.Flower

Alpine Willowherb

Alpine Willowherb, a beautiful perennial found in alpine climates, meaning above the tree line. It is a powerful antioxidant that soothes the skin....

Read more
Blackcurrant.Berries.With.Frost

Arctic Blackcurrant

Arctic Blackcurrant, more powerhouse antioxidants! In Norwegian these berries are called, Solbær (sun berries). The sun created life, and more reas...

Read more
Discover

"After using Hydrate & Soothe for several years, my skin was already so soft that I thought is couldn't get any better, but it did! One spray of Mist, it immediately felt like silk, as promised!"

Sara H.  - Finnish Holistic Skincare Therapist

Buy now